DOGAMÍ Academy, the beloved dog racing game, has officially debuted on Google Play and the iOS App Store. This game, developed with the support of Ubisoft and Animoca Brands, boasts a novel Web3 player experience.
Following an early access phase that saw over 5 million races completed in 4 months, the game's free-to-play version is now open to all. This move is set to expand the game's reach, attracting over 1 million players globally.
The success of DOGAMÍ's early access for NFT holders highlighted its potential. With players spending around 60 minutes per day and achieving a Day 30 retention rate of 21% – much greater than the industry's 7% – the game demonstrates strong engagement. Notably, over 7% of their players spend an average of USD 250 in-game.
This mobile title sets itself apart from other Web3 desktop games with a vast gaming community. Focusing on dog management, DOGAMÍ stands out from other blockchain games by targeting a wider audience, including women and families.
Strategic partnerships with influencers and user-acquisition campaigns are set to propel DOGAMÍ beyond 1 million downloads, reaching out to Web2 audiences.
The mobile launch is just the start of a series of ambitious projects designed to solidify the brand and create a major IP. Future plans include merchandise, comic books, a TV series, toys, and more, aiming to integrate Web2 and Web3 technologies.
Robby Yung, CEO at Animoca Brands, is excited about the mobile launch, "We're very pleased to see the launch of DOGAMÍ Academy, another major milestone for the team, and an exciting new experience for the DOGAMÍ community!"
Kristofer D. Penseyres, Co-founder & CBO at DOGAMÍ, shared the vision behind DOGAMÍ Academy, "This game-as-a-service has a year of content already planned, with multiple years to follow. Our goal? To continue to support the scalability of our game and to reach one million downloads within three months!"
With that, DOGAMÍ aims to become a leader in Web3 gaming, supported by a community of over 200,000 gamers and 24,000 NFTs sold. This game promises to be a trailblazer in the industry, offering a mix of fun, strategy, and innovation.
For more details and to download DOGAMÍ Academy, visit the iOS App Store or Google Play.