Goblintown, the NFT collection known for its bizarre art and chaotic energy, is back—but this time, it's heading to the gaming world. The team behind the NFT project just announced the Really Hard Driving Game, a challenging driving experience inspired by viral indie hits like Getting Over It and Only Up.

Set to launch on Steam and Epic Games, the game trades blockchain elements for pure frustration-fueled fun. Players will take control of the Goblintown Burger Truck, driving across treacherous courses filled with hazards, insane jumps, and gut-wrenching setbacks. It's built to be a skill-based challenge, where failure is frequent and success feels like an achievement.

"It's really hard, by the way, honestly, it's incredibly hard," the game's trailer warns. "When my mom played, she immediately drove off the side and crashed because it's so hard."

No NFTs, Just Chaos

Despite its web3 roots, Really Hard Driving Game won't include NFTs or crypto integrations. It's a full-on web2 release that simply makes use of the wild Goblintown aesthetic.

This move was influenced by Steam's policy, which banned blockchain-based games back in October 2021. Meanwhile, the Epic Games Store does allow NFT titles, but the Goblintown team chose to focus on traditional gameplay.

"The game is a straight web2 game using our IP and world," said Truth Labs co-founder and CEO Alexander Taub.

A Game Built for Streaming

Goblintown's latest venture isn't just about brutal difficulty—it's also aiming to be a hit in the streaming space. The game is linked to Abstract, a consumer-focused Ethereum Layer-2 network created by Igloo Inc., the parent company of Pudgy Penguins.

"Abstract has a big focus on streaming, and we think our game will be one of the most fun games to stream in 2025," Taub added.

Games with extreme learning curves and high failure rates tend to perform well in viral gaming culture. Streamers and content creators thrive on frustrating-yet-entertaining gameplay, and Really Hard Driving Game could easily tap into that space.

Goblintown's Wild History

Goblintown's NFT collection launched in May 2022, arriving in the middle of a market downturn. Unlike other high-profile NFT projects, it launched as a free mint, meaning the creators didn't raise millions upfront like some of their competitors.

Yet, Goblintown thrived on mystery and absurdity. The collection featured grotesque, cartoonish goblins with an intentionally chaotic vibe. The team behind it remained anon at first, and there was no roadmap, Discord, or clear utility—which only further fueled its intrigue.

Goblintown later revealed itself to be the work of Truth Labs, the same group behind the IlluminatiNFT project. Despite its unconventional approach, the collection became a massive success, with NFTs selling for thousands of dollars on secondary markets.

Goblintown's Connection to 'Only Up'

If you followed the viral indie game Only Up, you might have noticed something familiar—Goblintown's artwork was all over it. That's because Goblintown NFTs were released under a Creative Commons 0 (CC0) license, meaning anyone could use them for any purpose, even commercially.

But the Only Up developer—known as Indiesolodev—eventually pulled the game from Steam, citing stress and a desire to move on.

"I'm a solo developer and this game is my first experience in game dev—a game I did for creativity, to test myself, and where I made a lot of mistakes," the developer wrote.

Now, with Really Hard Driving Game, Goblintown is officially stepping into gaming.

When Can You Play It?

The game is set to launch within the next 60-90 days, with more details coming soon. Players can already wishlist it on Steam and the Epic Games Store.

As for pricing, no official number has been announced, but similar indie challenge-based games tend to fall in the $20 range.

Will It Go Viral?

If history tells us anything, rage-inducing indie games have serious viral potential. Titles like Getting Over It, Jump King, and Only Up became streaming sensations due to their high difficulty, ridiculous setbacks, and emotional rollercoasters.

Goblintown's chaotic energy could give Really Hard Driving Game the same viral push—especially with its tie-in to Abstract's streaming ecosystem.

But will it have staying power? Games like these tend to explode in popularity before fading. Without live-service mechanics or multiplayer elements, their success usually depends on streamer interest and social media buzz.

Regardless, this marks another NFT brand jumping into gaming. We've already seen projects like Deadfellaz and CryptoKitties turn into game studios. Now, Goblintown is driving full speed into the industry—even if that means crashing a few times along the way.