Program schedule and submission windows

The program is structured across three 4-week periods and is framed around recurring weekly submission cycles. Submissions open at 12:00 Noon EST on January 12 and close at 11:59 AM EST on January 19 for the first weekly window, setting the cadence for the following weeks across the 12-week span.

Moku also tied payouts to participation volume. For each 4-week period, the pool scales upward based on how many submissions are received, and once a period clears 100+ submissions, the rewards for that 4-week block reach $7,500.

How the $50,000 is designed to be distributed

On the program page, Moku outlines a target distribution that’s meant to support a broad set of creators instead of concentrating rewards into a small handful of placements. The baseline framing is that prizes should be sufficient to reward roughly 50 content pieces per 4-week period, using an example average of $150 per piece.

In addition to the scaled pool approach, Moku lists three bonus reward tracks:

  • A $5,000 prize for the best creators overall across the program
  • A $250 prize awarded weekly to the top creator for that week
  • Weekly rewards that pay $400 each to the top 5 content pieces

Those weekly mechanics are designed to reward both consistency and standout posts, while the 4-week scaling is intended to keep incentives aligned with participation as the program ramps.

What creators are expected to submit

The rewards are specifically tied to Grand Arena content. Moku’s framing emphasizes that anyone can participate, and that creators should focus on making strong, useful posts rather than trying to optimize for an existing audience. The announcement positions the campaign as a way to expand the content surface area around the ecosystem while Grand Arena activity increases into mid-January and beyond.

Grand Arena context: why Moku is leaning into creators

The Creator Rewards Program lands as Grand Arena continues to be positioned as Moku’s flagship product. In Moku’s own gameplay framing, participation revolves around opening packs to collect cards, drafting a lineup, and entering contests where outcomes are driven by its always-on arena format. One of Moku’s published primers describes a standard lineup as 4 Moki Cards plus 1 Scheme Card, with seasonal card rotations tied to new seasons and new champions.

That creator push also fits the broader strategy around discoverability in onchain games: new players often arrive through clips, explainers, and meta breakdowns long before they ever touch a wallet flow or marketplace. A rewards program with clear dates, weekly cycles, and defined prize buckets is a straightforward way to increase the volume of guides, highlights, and how-it-works content without making the campaign exclusive to established influencer tiers.

Related ecosystem note: other incentives around Grand Arena Season 1

Outside the creator program, Grand Arena has also been discussed publicly as a format built around continuous competition and always-on contests. Third-party coverage around the product previously highlighted a Season One reward pool of $1,000,000 tied to its 24/7 structure, which Moku has used to communicate scale and continuity for the core loop.

Moku’s Creator Rewards Program runs from January 12 to April 6, with the first submission window opening at 12:00 Noon EST on January 12 and closing at 11:59 AM EST on January 19.