Fortnite: No Nike-themed Game NFT in Our Game

Fortnite has clarified details of its recently released video which featured Nike and its NFT department, "dotSwoosh". The gaming company has stated that the alliance between the two firms does not include game NFTs. Meanwhile, Nike has unveiled "Airphoria", as its branded experience within the Fortnite Creative Mode inspiring users to explore the previously announced sneakerhunt within the Fortnite world. 

The experience would be live by June 27, where players can earn a free in-game "back bling" or avatar accessory styled like a classic pair of Nike Air Max sneakers. The free item is not tokenized neither is there any other accessories created as an NFT. 

dotSwoosh X Epic Games Partnership 

Despite the numerous speculations with dotSwoosh, Epic Games seems to remain focused on its  typical “walled garden” approach to digital goods. A spokesperson of Epic Games said “The connection between Fortnite and Nike doesn't integrate any NFTs or digital item trading marketplaces into the Fortnite world or its economy. Items recognized across these two ecosystems are purely for the enjoyment of the purchaser, and aren't tradeable, transferrable, or sellable, as has always been the case in the Fortnite economy.”

The dotSwoosh platform is built on Polygon, an Ethereum scaling network which allow each users to get an ID which is minted as an NFT on the network. dotSwoosh users can earn special acheivements for linking their accounts to an Epic Games account.  However, users must also a BitGo account to earn these acheivements. 

Though Nike's collaboration with dotSwoosh does not include NFTs, the account linkage would minimize the gap between “Web2” online battle-royale shooter and Nike’s NFT-driven platform. In the future, Swoosh users who make the connection and unlock the achievement will get access to an upcoming virtual collection at .Swoosh.